Community Vision

Daily mobility insights for faster health and economic planning

Community Vision is a platform that provides high-street usage insights to public health, town centre managers and economic development officers in local government across the UK. The product offers accurate footfall measurement data for the council area on a daily basis. It also provides breakdown of how that footfall is distributed across the area.

No infrastructure. Fast setup. A fine-grained, high-frequency view of mobility trends in your local community. Identify and mitigate public health risks. Optimise the way that residents and visitors make use of your towns and cities for more effective economic development planning.Stay ahead of fast-moving trends. Mitigate risks as they emerge and succeed in your community.

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Find out how Community Vision from Huq Industries helps local government react faster and make data-driven community decisions.

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GDPR compliant

All of our geo-location data, processes and products are guaranteed to conform to GDPR / CCPA data privacy legislation.

Updated daily

Our geolocation data and derived products are delivered as frequently as daily with just a 48 hour lag.

No equipment

No hardware, no infrastructure and no delay. Huq's existing geo-location data asset is available for deployment today.

High accuracy

Huq's mobility trends are proven to reflect real-world dynamics, and is used by companies for whom accuracy is vital.

5+ year history

Huq provides instant access to over 5+ years of historical data, allowing for richer and more contextual analyses.

Representative

Our data is frequently tested against public and proprietary geo-demographic datasets to ensure correct representativeness.

Accurate, daily footfall measurement

Reliable

Huq’s proven, pre-existing measure of daily footfall across UK high-streets and town centres is used by policy-makers in local and central government to make communities safer and more successful.

Instant

Our innovative measurement method requires no physical infrastructure whatsoever. With our high-frequency record of population movement, we already cover your centres.

Real-time density mapping and cluster analysis

Detailed

We provide heatmaps across entire town centres to reveal areas of high footfall density on a rolling daily basis. Councils use this data to inform safety measures, and to identify desirable retail zones.

Actionable

This heatmap output is available to filter on a single day or date range, allowing users to observe how trends change. It also provides Google Streetview functionality to help identify the reasons why.

Catchment area maps by date and demographic

Reactive

Our dynamic catchment area maps represent the area surrounding town centres that most visitors travel from. This valuable output is updated on a daily basis, allowing users to observe how this changes with time.

Informative

All outputs, including catchment area maps, can be filtered by date range and by demographic attributes including income group and age. The resulting data can be explored for use in subsequent analyses and tools.

Start measuring community mobility in near real-time today.

Download our product sheet or reach out to our experts to discuss your mobility data needs today. With our existing data, query methodologies and interface we can get you started today.

Download FactsheetTalk to our experts