Identifying emerging trends

How can we develop more adaptive strategies?

How can data help us gain a competitive advantage?

How can we be proactive with negative trends?

Location intelligence trusted by 300+ industry leaders

Foot traffic patterns

Identify recurring patterns such as peak visit times, seasonal trends, and changes in customer behaviour over time with historical location and movement data.

Seasonal and event trends

Capitalise on increased foot traffic with insights into trends related to seasonal events, holidays, or local festivities.

New visitor trends

Leverage insights into projects and time periods of increase unique visits to attract and retain new visitors.

Preferred routes and areas

Uncover preferred routes and areas within a location with visibility over where visitors tend to congregate and dwell.

Comparative analysis

Identify consistent trends and variations across multiple locations to understand what drives success in certain areas and adapt your strategies.

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university of glasgow

985k

Population

23.8Bn

£GDP

187

Stations & hubs

Colleagues in local government now use outputs from Huq’s data for travel insights across the Glasgow City region. Uses include origin-destination analyses, and learning what draws people to local neighbourhoods

Dr Andrew McHugh, Senior Data Science Manager, UBDC / University of Glasgow

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