How can we drive better resource optimisation?
How can we increase returns?
How can we stay ahead of the market and competitors?
Estimate demand
Tap into new opportunities and estimate the demand for specific products or services in different areas with foot traffic patterns and customer behaviour insights.
Stay ahead of economic trends
Identify potential risk factors that could impact property performance or market demand by overlaying mobility data with relevant economic indicators such as GDP growth, unemployment rates, or consumer sentiment.
Optimise staffing and resourcing
Optimise staffing schedules to ensure adequate customer service during high-demand periods with catered foot traffic trends.
Maximise marketing impact
Create campaigns and projects that coincide with peak visit times for maximum reach and engagement.
Empower predictive modelling
Leverage predictive models on historical mobility data to forecast changes in foot traffic and customer behaviour for proactive risk management.
Huq’s mobility data helps us to make better investment decisions and allows us to appropriately manage risk on behalf of our investor clients.
Jonathan Bayfield, Head of UK Real Estate Research at Aviva Investors