Optimise site selection

How can I make targeted placement decisions?

How can we better understand customer behaviours?

How can data help us capture customer preferences?

Location intelligence trusted by 300+ industry leaders

Optimise your current portfolio

Ensure your locations align with your target audience and maximise business objectives by identifying areas with high foot traffic, frequent visits, and customer engagement.

Pinpoint your audience

Understand the demographics, behaviours, and preferences of the visitors in the identified areas.

Identify new markets

Find market potential in trends on foot traffic, visit frequency, and economic indicators. Determine if the area has room for growth and if there's a strong demand for your offerings.

Gain a competitive edge

Identify any gaps or opportunities in a competitor's locations where you can offer unique value to customers that competitors may be missing.

Drive informed decisions

Leverage foot traffic data and customer behaviours to validate the effectiveness of your new store strategy and make adjustments as needed.

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Annual sales

Huq’s catchment insights allows JD to more accurately assess the impact of the wider retail catchment on the sales potential of new store opportunities

Alastair Browne, JD Group Head of Site Research & Strategic Insight

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