How can I make better-informed choices?
What can we do to mitigate market uncertainties?
How can we be confident in our decision-making?
Accurate view of your market
Look for trends, patterns, and insights that directly relate to the decision you're facing. Identify key performance indicators, such as foot traffic trends, customer behaviour, or location popularity, that provide a clear picture of the situation.
Data-driven prioritisation
Leverage actionable insights to pinpoint areas of greater need and break down your decision into key options or scenarios.
Monitor and test in real time
Test the waters, learn from real-world outcomes, and adjust your strategy based on before and after impact and the data-driven insights you gather.
Uncover new investment risks
Mitigate risk while diversifying your investments across locations with insights into the stability of foot traffic, competition in the area, and economic indicators.
223Bn
£GBP AUM
900+
Employees
12
Countries
Huq’s mobility data helps us to make better investment decisions and allows us to appropriately manage risk on behalf of our investor clients
Huq’s mobility data helps us to make better investment decisions and allows us to appropriately manage risk on behalf of our investor clients
Jonathan Bayfield, Head of UK Real Estate Research at Aviva Investors