How can we place new locations more strategically?
What can I do to improve the appeal of local places?
How can we react faster to changing environments?
Make accurate customer profiles
Easily tailor your offerings to match the characteristics of the local customer base using insights into demographics, behaviours, and preferences of visitors in a specific location.
Improve foot traffic management
Make informed decisions about placement and marketing with insights into peak visit times, popular routes, and areas of interest to make informed decisions about placement, marketing, and amenities.
Stay ahead of competitors
Surface your strengths and weaknesses with comparisons of foot traffic and customer behaviour at your location with those of competitors nearby.
Optimise placemaking strategies
Enhance the overall customer experience with insights that help identify high-traffic zones within a location.
Intelligent predictive modelling
Leverage historical mobility data to build predictive models that can forecast future foot traffic trends, allowing you to anticipate changes and optimise strategies proactively.
3400
Stores
38
Countries
$12.5Bn
Annual sales
Huq’s catchment insights allows JD to more accurately assess the impact of the wider retail catchment on the sales potential of new store opportunities
Alastair Browne, JD Group Head of Site Research & Strategic Insight