Football Stadium

How 2023 Football-Footfall Trends are Impacting Consumer Behaviours


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    Ben Ward Cochrane, VP Demand

    I’m Ben, Head of Sales at Huq. I’m an expert on all our platform modules and how they’re used by customers in government, retail and real-estate. I look forward to meeting you!


    Hourly Footfall Module Artwork

    Hourly Footfall

    Hourly Footfall

    When are we busiest?

    Find out when the peak times are for your green spaces, town centres, shopping centres and retail parks. Use Hourly Footfall to track performance.

    Add to wishlistBook demo now

    Knowing when people choose to visit tells us a lot about why they come

    - Night Time Economy Manager,
    District Council

    Hourly Footfall Module Example
    Hourly Footfall Module Example Two
    An Image of Hourly Footfall Metrics
    INSTANT MONITORING

    What is Hourly Footfall?

    Hourly Footfall is a measure of the number of unique visitors present at an area split out by hour of day and day of week.

    Why use it?

    Understanding when people visit informs how best to manage and maintain local spaces. Compare weekdays and weekparts to track trends in commuting patterns, leisure activity and the effect of your interventions. Retailers use Hourly Footfall to help optimise their retail estate portfolios.

    Book a demoView Case Studies

    Hourly Footfall

    Module Features

    Download Factsheet
    • Daily hourly footfall reports
    • View trend and daily results
    • Get actual and indexed values
    • Make year-on-year comparisons
    • Any place, any size, anywhere
    • Up to 4+ years' data history
    • Benchmarking data available
    • Full nationwide coverage
    • Compare with multiple places
    • Income demographic filters
    • A zero-hardware solution
    • No installation or maintenance
    • Export results data as CSV
    • Download live reports as PDF
    • Fine-grained date filters
    • Data accuracy validated
    • Training & support included
    • Used by 50+ UK councils

    "What's the busiest day for footfall locally?

    Economic Development Officer, County Council

    "What's the optimal time for maintenance?

    Parks & Open Spaces Manager, City Council

    "When can we expect peak traffic flows?

    Transport Planning Manager, District Council

    No hardware. Instant setup. History included out of the box.

    Frequent Updates

    Monitor performance across the places and centres you manage in near real-time. Use high-frequency insights to plan and react at pace.

    4yrs History

    Huq provides up to 4yrs of monitoring history for every new location out of the box, making annual comparisons fast and easy.

    Instant Setup

    Get access to Huq's monitoring platform today! Instant setup. No hardware, cameras or any other infrastructure needed.

    UK Coverage

    All Huq's place monitoring products are available for any location in the UK and beyond. Any place, any size, anywhere - country wide.

    Add to wishlistBook demo now
    Young People Being Creative in Office
    Young People Working in Office
    Young Lady Having a Phone Conversation
    CUSTOMER SUCCESS

    One-to-one customer success support built in

    Huq's unique Customer Success offering provides hands-on training and support in reports creation for each and every one of its customers. Learn to interpret, visualise and talk about your data!

    • Hands-on user training
    • Custom report building
    • Expert advice & support
    About Customer Success

    Granular Catchment Module Artwork

    Granular Catchment

    Granular Catchment

    Where do visitors come from?

    Discover where visitors to places travel in from. This precision module offers the ability to quantify how many visitors come from each postcode district. Use Granular Catchment insights to enrich your footfall data!

    Add to wishlistBook demo now

    This granular insight allows us to quantify how many visitors come which postcodes

    - Visitor Insights Manager,
    National Park Authority

    Granular Catchment Module Example
    Granular Catchment Module Example Two
    An Image of Granular Catchment Outputs
    INSTANT MONITORING

    What is Granular Catchment?

    Granular Catchment is the first ever product that quantifies number of visitors to specific destinations according to where they travel from.

    Why use it?

    Use Granular Catchment to understand the impact of accessibility projects - ie. public transport improvements - on local and wider mobility. Explore the impact of events and interventions in terms of town centre appeal. Measure how seasonality affects how tourists visit an area.

    Book a demoView Case Studies

    Granular Catchment

    Module Features

    Download Factsheet
    • Export data as CSV
    • Uses postcode district units
    • Footfall insight enrichment
    • Understand seasonal trends
    • Measure accessibility projects
    • Monthly reporting cycle
    • Up to 4+ years' history
    • Quantify tourism volumes
    • Available for any town or centre
    • Download live reports as PDF
    • Hardware free solution
    • Instant monitoring insight
    • Full nationwide coverage
    • Data accuracy validated
    • Training & support included
    • Year-on-year comparisons
    • Used by 50+ UK councils

    "Has increased marketing spend attracted visitors from further away this summer?

    Economic Development Officer, County Council

    "Since our transport improvements have we seen positive in accessibility?

    Senior Transport Planner, County Council

    "What's our conversion rate for visitors travelling from this location?

    Store Planning Manager, National Multiple Retailer

    No hardware. Instant setup. History included out of the box.

    Weekly Updates

    Monitor performance across the places and centres you manage in near real-time. Use high-frequency insights to plan and react at pace.

    4yrs History

    Huq provides up to 4yrs of monitoring history for every new location out of the box, making annual comparisons fast and easy.

    Instant Setup

    Get access to Huq's monitoring platform today! Instant setup. No hardware, cameras or any other infrastructure needed.

    UK Coverage

    All Huq's place monitoring products are available for any location in the UK and beyond. Any place, any size, anywhere - country wide.

    Add to wishlistBook demo now
    Young People Being Creative in Office
    Young People Working in Office
    Young Lady Having a Phone Conversation
    CUSTOMER SUCCESS

    One-to-one customer success support built in

    Huq's unique Customer Success offering provides hands-on training and support in reports creation for each and every one of its customers. Learn to interpret, visualise and talk about your data!

    • Hands-on user training
    • Custom report building
    • Expert advice & support
    About Customer Success

    Footfall Module Artwork

    Footfall

    Use footfall data to learn how many people visit places

    Get the leading footfall counting system built for decision makers in Local Government, BIDs, Retail and Real-estate teams.

    Add to wishlistHow it works

    Footfall monitoring is the single most important insight we use to manage places

    - Head of Economic Development,
    County Council

    An Image of Tring
    An Image of People in a High Street
    An Image Showing Footfall Outputs
    FOOTFALL MONITORING
    Accurate Footfall Monitoring

    How many people are in this place?

    Learn how many unique visitors are present in the places you manage, and how that changes with time. Verified people counting methodology. No double counting!

    • Daily footfall counts
    • No hardware needed
    • Available UK-wide
    • Any place of any size
    • Up to 4+ years' history
    • Demographics included
    Add to wishlistWatch Video Tour

    Watch to learn why Huq's footfall counting system is trusted by over 70+ UK clients

    Our detailed, verified people counting system has been selected to providing insights to organisations including:

    Getting started is easy

    Simply trace your places, and go!

    Get instant footfall counting data for any place of any shape or size - UK wide. Use our specialist place tracing tools to define the area you want to cover and get accurate results today!

    Add to wishlistGetting Started
    People Shopping in London
    An Image of Cyclists in London
    Gismap Polygon Tracing Tool
    INSTANT MONITORING
    Get the free report

    In 2021-22 UK Govt. DHLC made £56 million in funding available to UK councils.

    Huq analysed footfall performance for centres UK-wide to rank the greatest winners during that period.

    Download the report

    Start measuring footfall traffic today!

    Step 1: Get a personal demo

    Get a personalised demo with our team of experts

    Step 2: Trace your places

    Define the areas that you would like footfall data for

    Step 3: Get monitoring!

    No equipment, no installation. Start monitoring your places today!


    Dwell-time Module Artwork

    Dwell

    Use dwell-time to find how long people spend in places

    Get accurate visitor dwell-time insights made for decision makers in Local Government, BIDs, Retail and Real-estate teams.

    Add to wishlistHow it works

    Dwell-time provides leading indicators on the performance of the local economy

    - Head of Economic Development,
    County Council

    An Image of Tring
    An Image of People in a High Street
    An Image of Dwell Time Metrics
    VISITOR DWELL-TIME
    Dwell-time Monitoring

    How long do visitors spend in this place?

    Dwell-time is a measure of the average time that visitors spend within an area per trip. Get the output in minutes, updated everywhere on a daily basis!

    • Daily dwell-time reports
    • Results given in minutes
    • Organise by day of week
    • Group by hour of day
    • Over 4 years' history
    • Available nationwide!
    Add to wishlistWatch Video Tour

    Watch to learn why Huq's dwell-time data is trusted by over 70+ UK clients

    Our detailed, verified dwell-time measurement system provides insights to organisations including:

    Getting started is easy

    Simply trace your places, and go!

    Get instant visitor dwell-time data for any place of any shape or size - UK wide. Use our specialist place tracing tools to define the area you want to cover and get accurate results today!

    Add to wishlistGetting Started
    People Shopping in London
    An Image of Cyclists in London
    Gismap Polygon Tracing Tool
    INSTANT MONITORING
    Get the free report

    In 2021-22 UK Govt. DHLC made £56 million in funding available to UK councils.

    Huq analysed footfall performance for centres UK-wide to rank the greatest winners during that period.

    Download the report

    Start measuring visitor dwell-time today!

    Step 1: Get a personal demo

    Get a personalised demo with our team of experts

    Step 2: Trace your places

    Define the areas that you would like dwell-time data for

    Step 3: Get monitoring!

    No equipment, no installation. Start monitoring your places today!


    Density Module Artwork

    Density

    Density Monitor

    Discover local visitor hotspots

    Find the most popular parts of towns, streets and green spaces with visitor density monitoring.

    Add to my demoBook demo now

    Density monitoring helps us find the most used parts of our towns

    - Town Centre Manager,
    Borough Council

    An Example of a Density Map
    Another Example of Footfall Density
    A Coastal Example of Visit Density
    INSTANT MONITORING

    What is Density Monitoring?

    Density monitoring is a visualisation of pedestrian flows and hotspots across whole towns, streets and centres. Density maps are updated daily.

    Why use it?

    Determine the places that attract most visitors to the areas you manage. Find the most valuable retail opportunities for within a centre or street. Learn how best to manage and maintain parks and spaces based on usage.

    Book a demoView Case Studies

    Density Monitor

    Module Features

    Download Factsheet
    • Daily density heatmap outputs
    • Hotspot granularity to 10m
    • Density score value provided
    • Measurement of the full area
    • Any place, any size, anywhere
    • Up to 4+ years' data history
    • Fine-grained date filters
    • Compare with multiple places
    • Download live reports as PDF
    • A zero-hardware solution
    • No installation or maintenance
    • Full nationwide coverage
    • Data accuracy validated
    • Training & support included
    • Year-on-year comparisons

    "Have our changes brought people to new areas?

    Town Centre Manager, Local District Council

    "Where do different income groups spend time in our town?

    Parks & Green Spaces Manager, County Councity

    "Shall we open a store at this end of the road?

    Estate Planning Manager, Multiple Retailer

    No hardware. Instant setup. History included out of the box.

    Weekly Updates

    Monitor performance across the places and centres you manage in near real-time. Use high-frequency insights to plan and react at pace.

    4yrs History

    Huq provides up to 4yrs of monitoring history for every new location out of the box, making annual comparisons fast and easy.

    Instant Setup

    Get access to Huq's monitoring platform today! Instant setup. No hardware, cameras or any other infrastructure needed.

    UK Coverage

    All Huq's place monitoring products are available for any location in the UK and beyond. Any place, any size, anywhere - country wide.

    Add to wishlistBook demo now
    Young People Being Creative in Office
    Young People Working in Office
    Young Lady Having a Phone Conversation
    CUSTOMER SUCCESS

    One-to-one customer success support built in

    Huq's unique Customer Success offering provides hands-on training and support in reports creation for each and every one of its customers. Learn to interpret, visualise and talk about your data!

    • Hands-on user training
    • Custom report building
    • Expert advice & support
    About Customer Success