Benchmark

Week 10 Weekly Wrap: Retail Trends and Location Analytics Update

Week 10 analysis shows a 6.2% drop in shopping centres' footfall. Explore how location analytics and location intelligence reveal evolving shopper trends.

Joe Capocci

Head of Growth @ huq

March 20, 2025

3 min read

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Week 10 Weekly Wrap: Retail Trends and Location Analytics Update

Introduction

In Week 10, retail performance tests the resilience of locations across the UK. Early data shows that shifts in footfall and longer dwell times were common trends, offering important insights via location analytics. Retail centre insights and evolving consumer behaviour are evident from the updated statistics and detailed regional breakdowns.

Local Retail Centres

Local Retail Centres have experienced a modest decline in visits, with an overall average of 12,700 daily visits. Reports indicate that England sees 12,800 visits while Scotland and Wales have experienced sharper declines. Despite reduced numbers, dwell times increased to 95 minutes, suggesting that consumer engagement has strengthened; more details are available in the Local Retail Centres update.

Shopping Centres

Shopping Centres recorded an average of 24,500 daily visits. The performance update shows a 6.2% week-on-week decline with England and Wales being particularly affected, even as Scottish centres saw a marginal weekly increase. Dwell times averaged 109 minutes, reflecting a noticeable 6.8% weekly drop but a strong 13.5% yearly improvement; further insights can be found in the Shopping Centres performance update.

Retail Parks

Retail Parks demonstrated a moderate repression in footfall with an average of 15,600 visits per day, alongside minor regional declines. Variation is evident with Scottish Retail Parks posting a 2.7% weekly drop and English parks showing a steeper decline. Notably, Welsh parks even experienced a slight increase, and dwell time figures played out a 6.8% drop overall; complete details are noted in the Retail Parks performance update.

Major Retail Centres

Major Retail Centres remain a robust segment with an impressive daily average of 66,800 visits. Both England and Scotland face short-term declines, though Scotland recorded higher activity, while Wales showed strong annual recovery. Dwell time trends are positive with an overall average of 116 minutes; this trend exemplifies retail centre insights, as more details are provided in the Major Retail Centres update.

High Streets & Town Centres

High Streets and Town Centres saw an average footfall of 26,800 visits with mixed regional performance. English centres experienced modest drops, while Scottish sites enjoy a slight weekly increase despite an annual decline. Welsh centres maintained impressive engagement with dwell times of 113 minutes, as reported in the High Streets & Town Centres update.

Expert Insights and Market Reflection

The analysis points towards a market where footfall performance is contracting, yet dwell time trends show increasing engagement. "Contracting footfall coupled with increased dwell time shows that visitors are making thoughtful visits," said Joe Capocci, Huq Industries Spokesperson.

Conclusion

Week 10 reveals that UK retail is in a phase of transformation. Despite challenges like a 6.2% dip in footfall at shopping centres, the increasing visit durations indicate a shift towards quality visits over quantity. Retail stakeholders are now better equipped to leverage location intelligence, optimise strategies, and respond to changing consumer behaviour across different regions.

Media: For all media and press enquiries, please contact media@huq.io

Day Part Visitation
Dwell Time Data
Footfall Data

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About Huq Industries

Huq Industries is the leading provider of location intelligence across the UK, Europe, and the Middle East, specialising in delivering high-quality data insights on footfall, consumer behaviour, and retail performance. By leveraging advanced analytics and an expansive data network, Huq Industries enables retailers and analysts to understand and respond to market trends effectively, ensuring they are well-equipped to navigate the changing landscape of high street and town centre commerce.

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Frequently Asked Questions

Clear answers to the most common questions about movement intelligence, retail expansion, and location analytics.

How does movement intelligence differ from traditional market research?
Traditional market research relies on surveys, demographics and historical reports. huq's movement intelligence uses real-world behavioural data to reveal where people go, how long they stay and how locations perform, giving teams a live picture of consumer activity.
Can movement data help benchmark locations against competitors?
Yes. Compare stores, shopping centres, town centres or developments against competing locations using consistent metrics such as footfall, dwell time, catchment, visit frequency and commercial performance.
How often is movement data updated?
huq refreshes behavioural intelligence daily, allowing organisations to monitor changes in visitor activity, market trends and location performance with near real-time visibility.
Which industries benefit from movement intelligence?
Retail, real estate, financial services, government, BIDs, investors and property owners all use huq to make smarter location, investment and regeneration decisions backed by behavioural evidence.
Can huq feed our models directly?
Yes. huq data is available through APIs, data exports and structured datasets, making it easy to integrate into internal dashboards, analytics platforms and quantitative research workflows.
What markets and history are covered?
huq provides extensive UK coverage with years of historical behavioural data and daily updates. Customers can analyse long-term trends, benchmark locations and monitor market changes with confidence.