Week 17, 2025 Retail Parks Performance Update: Location Analytics Insights
UK Retail Parks show a stable trend with a slight footfall increase averaging 18,700 daily visitors. Location analytics and location intelligence indicate modest shifts in consumer behaviour.
Overview
For the week ending 4 May 2025, UK Retail Parks recorded an average daily footfall of 18,700. Overall figures indicate a slight increase compared with the previous week, though a modest decline relative to the same week last year. This overall trend demonstrates stability amid ongoing adjustments in consumer behavior, as supported by insightful location analytics and footfall data.
Regional Performance
A deeper regional look reveals notable differences across the UK. In England, retail parks saw an average of 19,200 daily visitors, which is a modest improvement from the previous week. Conversely, Scotland experienced a decline to 17,100 daily visitors, with a notable decrease over the week and a more pronounced decline on a year on year basis, underscoring regional variations in consumer trends.
Visitor Engagement
The analysis of dwell time data brings further nuance to the visitor experience. Across UK Retail Parks, the average duration of visits has increased to 73 minutes. In England, visitors also averaged 73 minutes, while in Scotland, shoppers engaged for a longer duration of 83 minutes. Wales, however, showed a lower average dwell time, with visitors spending 62 minutes in retail parks. These metrics highlight unique regional preferences and shopping behaviors.
Industry Comment
Joe Capocci, spokesperson for Huq Industries, noted: “The most striking change in footfall is the increase seen in England, an observation that is well supported by recent developments in the UK retail industry.” His comment reflects broader shifts in consumer behavior as captured through detailed location analytics and industry performance metrics.
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About Huq Industries
Huq Industries is the leading provider of location intelligence across the UK, Europe, and the Middle East, specialising in delivering high-quality data insights on footfall, consumer behaviour, and retail performance. By leveraging advanced analytics and an expansive data network, Huq Industries enables retailers and analysts to understand and respond to market trends effectively, ensuring they are well-equipped to navigate the changing landscape of high street and town centre commerce.
