UK Major Retail Centres – Week 13, 2025: Leveraging location analytics
Week 13 data shows overall growth in UK major retail centres with a 2.6% rise in footfall and a 4.5% increase in visit duration. This location analytics report meets location intelligence trends.
The latest location analytics report for UK major retail centres reveals both encouraging footfall and engaging visit durations. Throughout Week 13, the overall daily footfall averaged 69,800, reflecting a modest week‑on‑week increase of 2.6% despite a slight annual contraction of 2.9%. More notably, shoppers are spending a longer time in these centres, with the average visit duration climbing to 115 minutes – a week‑on‑week uptick of 4.5% and an annual improvement of 3.6%. These figures highlight an improvement in the quality of mall visits, indicating prolonged engagement among consumers.
Regional performance provides deeper insights into these trends. In England, the daily average footfall reached 69,600, marking a 3.4% increase week‑on‑week though witnessing a mild annual decline of 2.8%. England also enjoyed improved dwell time, with shoppers spending an average of 116 minutes per visit – a significant leap of 5.5% over both the recent week and the previous year.
Scotland presents a contrasting picture. Despite a reported footfall of 73,400, the region experienced a noticeable drop with a week‑on‑week decline of 7.2% and a year‑on‑year fall of 12.8%. In Scotland, the average dwell time fell to 110 minutes – a week decline of 9.1%, even as the annual performance improved modestly by 3.8%. This divergence suggests potential challenges within the Scottish market, calling for closer monitoring of consumer behavior and market conditions.
Wales, on the other hand, demonstrated robust performance with a daily average footfall of 59,600. This mark was bolstered by a 12.1% increase from the previous week and an impressive annual growth of 17.8%, indicating a strong rebound. The average dwell time in Wales was 98 minutes, with a notable week‑on‑week increase of 12.6%. However, it is worth noting that the longer-term dwell time performance in Wales has shown signs of softening.
Additional analysis underscores the critical role of location intelligence in capturing and understanding the evolving dynamics of retail centres. By focusing on footfall and dwell time metrics, retailers and analysts can better gauge consumer engagement and adapt strategies to leverage these insights.
Industry commentary from Joe Capocci, spokesperson for Huq Industries, further highlights the relevance of these trends. “The striking rebound in Wales, coupled with supportive news of retail expansion, underscores gradual shifts in consumer behaviour across UK major retail centres,” Capocci commented, emphasising that these figures point towards an evolving retail landscape driven by strategic location analytics.
With these insights, stakeholders are better equipped to understand the nuanced performance across regions and leverage location-driven data in shaping future strategies for retail growth and consumer engagement.
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About Huq Industries
Huq Industries is the leading provider of location intelligence across the UK, Europe, and the Middle East, specialising in delivering high-quality data insights on footfall, consumer behaviour, and retail performance. By leveraging advanced analytics and an expansive data network, Huq Industries enables retailers and analysts to understand and respond to market trends effectively, ensuring they are well-equipped to navigate the changing landscape of physical commerce with our flagship lighthouse platform.
