Benchmark

Week 40, 2025 High Streets & Town Centres Footfall Report: A Look at Location Analytics

UK high streets and town centres saw steady footfall and longer visits in week 40, 2025. A modest 4.8% increase overall reveals solid location analytics and clear footfall trends.

Joe Capocci

Head of Growth @ huq

October 16, 2025

2 min read

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Week 40, 2025 High Streets & Town Centres Footfall Report: A Look at Location Analytics

UK high streets and town centres saw steady footfall and longer visits in week 40, 2025. A modest 4.8% increase overall reveals solid location analytics and clear footfall trends.

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The latest data from The Benchmark highlights a steady performance across UK high streets and town centres during Week 40, 2025. With an average daily footfall of 35,600, the area recorded a modest week-on-week increase of 4.8% and an impressive year-on-year boost of 9%. Visitors maintained a healthy average dwell time of 107 minutes, despite a slight week-on-week decrease of 0.9%, and a dramatic year-on-year improvement of 17.6%, indicating stronger visitor engagement.

Regional performance varied across the country. In England, centres averaged 36,500 visitors daily, with dwell time improvements over the year, highlighting a robust recovery trend. Scotland showcased a standout performance with 31,100 visitors on average per day, experiencing a remarkable 11.1% week-on-week increase and a 13.6% uplift compared to the previous year. While Wales saw a dip with 18,200 daily visitors and a 2.1% decline in footfall, the average visit length rose by 10.8% to 113 minutes, suggesting that shoppers are spending more quality time in these centres.

Commenting on the performance, Joe Capocci from Huq Industries noted the strong rebound in locations such as Scotland, where a significant week-on-week increase occurred despite news of high street store closures, emphasizing the evolving dynamics in visitor behaviour and the overall resilience of the retail sector. This report underscores the importance of location analytics in understanding consumer patterns and signals gradual retail recovery despite ongoing challenges in the market.

Media: For all media and press enquiries, please contact media@huq.io

Day Part Visitation
Dwell Time Data
Footfall Data

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About Huq Industries

Huq Industries is the leading provider of location intelligence across the UK, Europe, and the Middle East, specialising in delivering high-quality data insights on footfall, consumer behaviour, and retail performance. By leveraging advanced analytics and an expansive data network, Huq Industries enables retailers and analysts to understand and respond to market trends effectively, ensuring they are well-equipped to navigate the changing landscape of high street and town centre commerce.

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Frequently Asked Questions

Clear answers to the most common questions about movement intelligence, retail expansion, and location analytics.

How does movement intelligence differ from traditional market research?
Traditional market research relies on surveys, demographics and historical reports. huq's movement intelligence uses real-world behavioural data to reveal where people go, how long they stay and how locations perform, giving teams a live picture of consumer activity.
Can movement data help benchmark locations against competitors?
Yes. Compare stores, shopping centres, town centres or developments against competing locations using consistent metrics such as footfall, dwell time, catchment, visit frequency and commercial performance.
How often is movement data updated?
huq refreshes behavioural intelligence daily, allowing organisations to monitor changes in visitor activity, market trends and location performance with near real-time visibility.
Which industries benefit from movement intelligence?
Retail, real estate, financial services, government, BIDs, investors and property owners all use huq to make smarter location, investment and regeneration decisions backed by behavioural evidence.
Can huq feed our models directly?
Yes. huq data is available through APIs, data exports and structured datasets, making it easy to integrate into internal dashboards, analytics platforms and quantitative research workflows.
What markets and history are covered?
huq provides extensive UK coverage with years of historical behavioural data and daily updates. Customers can analyse long-term trends, benchmark locations and monitor market changes with confidence.