Benchmark

UK Retail Parks – Week 36 (2025) Footfall Data Performance Update

UK Retail Parks saw a modest dip in footfall, with daily averages falling by 3%, while footfall analytics highlight regional variations and improved dwell time.

Joe Capocci

Head of Growth @ huq

September 19, 2025

2 min read

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UK Retail Parks – Week 36 (2025) Footfall Data Performance Update

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Overview

The latest update from The Benchmark for UK Retail Parks paints a picture of measured performance in week 36. Visitor numbers averaged 19,800 per day, reflecting a modest decline of 2.9% compared to the previous week and a 4.8% decrease relative to the same period last year. Though these overall figures indicate a slight contraction in footfall, regional differences offer additional insights.

Enhanced Insights

Detailed footfall analytics provide a deeper understanding of the performance dynamics, with advanced counting methodologies helping to validate the observed trends across regions.

Regional Performance

  • England leads the pack with an average daily footfall of 20,300, despite showing a softening trend in visitor numbers compared to previous periods.
  • Wales records an average of 15,800 daily visitors, observing a gentle decline when set against historical figures.
  • Scotland, however, stands out with a 3.2% week-on-week increase, reaching an average of 18,400 visitors, underlining a positive shift in regional dynamics.

Visitor Engagement

Alongside the footfall data, dwell time metrics offer vital insights into visitor engagement. Across the board, visitors spent an average of 73 minutes per visit—up 1.4% from the previous week and marking a 7.4% improvement year-on-year. In detail:

  • England averages a 72-minute stay.
  • Wales records a 68-minute visit, showing a weekly uplift, though slightly lower year-on-year.
  • Scotland leads with the highest engagement, boasting an average dwell time of 82 minutes.

Industry Comment

Joe Capocci, spokesperson for Huq Industries, remarked, "These figures, particularly Scotland’s sharp increase in footfall, underscore evolving consumer dynamics. This is further affirmed by recent industry developments at longwaterretailpark and greenockwaterfrontretail_park." His comment highlights both the regional variations and the broader shifts in consumer behavior currently influencing the market.

Media: For all media and press enquiries, please contact media@huq.io

Day Part Visitation
Dwell Time Data
Footfall Data

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About Huq Industries

Huq Industries is the leading provider of location intelligence across the UK, Europe, and the Middle East, specialising in delivering high-quality data insights on footfall, consumer behaviour, and retail performance. By leveraging advanced analytics and an expansive data network, Huq Industries enables retailers and analysts to understand and respond to market trends effectively, ensuring they are well-equipped to navigate the changing landscape of high street and town centre commerce.


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Frequently Asked Questions

Clear answers to the most common questions about movement intelligence, retail expansion, and location analytics.

How does movement intelligence differ from traditional market research?
Traditional market research relies on surveys, demographics and historical reports. huq's movement intelligence uses real-world behavioural data to reveal where people go, how long they stay and how locations perform, giving teams a live picture of consumer activity.
Can movement data help benchmark locations against competitors?
Yes. Compare stores, shopping centres, town centres or developments against competing locations using consistent metrics such as footfall, dwell time, catchment, visit frequency and commercial performance.
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