Benchmark

UK Retail Parks – Week 18 2025 Performance Update: Footfall Analytics Insights

Mixed trends reveal a 0.4% decline in overall footfall with 18,600 daily visitors and a 2.7% drop in dwell time, supported by robust footfall data across the UK.

Joe Capocci

Head of Growth @ huq

May 15, 2025

2 min read

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UK Retail Parks – Week 18 2025 Performance Update: Footfall Analytics Insights

Overall Footfall Performance

The latest figures for UK Retail Parks reveal mixed results for the period, with overall average daily footfall recorded at 18,600 – a slight week on week decline of 0.4% and an annual drop of 8.4%. Footfall analytics confirms these trends, with recent data and retail indicators underlining the market changes.

Regional Variations

The data reveals regional differences across the UK. In England, retail parks saw an average of 18,900 visitors per day, experiencing a modest week on week decline of 0.7% and an annual drop of 8%, reflecting a cautious downturn in visitor numbers. In contrast, Scotland posted a differing weekly trend with a 4% increase in footfall, although the year on year figure fell by 9.6%. Wales presents a more subdued profile, with an average of 14,400 daily visitors marking a 1.1% weekly reduction and a notably sharper annual decline of 13.2%.

Dwell Time and Visit Quality

The overall average dwell time for shoppers was 71 minutes per visit – a 2.7% decrease compared to the previous week, yet showing a marked year on year improvement of 10.9% in visit duration. In England, visitors spent an average of 72 minutes per visit, experiencing a 1.4% weekly dip accompanied by an annual improvement of 14.3%. Meanwhile, Scotland's parks recorded an average dwell time of 68 minutes, though with an 18.1% decrease over the week and a 5.6% reduction year on year. Wales recorded the lowest engagement, with visitors spending 60 minutes per visit and experiencing a consistent decrease of 3.2% both on a weekly and annual basis.

Spokesperson Commentary

Joe Capocci, spokesperson for Huq Industries, commented: "The modest weekly boost in Scotland's footfall stands out amid overall market softening, a detail that aligns with current retail industry developments such as Sandbrook Park's expansion and other structural changes."

Media: For all media and press enquiries, please contact media@huq.io

Day Part Visitation
Dwell Time Data
Footfall Data

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About Huq Industries

Huq Industries is the leading provider of location intelligence across the UK, Europe, and the Middle East, specialising in delivering high-quality data insights on footfall, consumer behaviour, and retail performance. By leveraging advanced analytics and an expansive data network, Huq Industries enables retailers and analysts to understand and respond to market trends effectively, ensuring they are well-equipped to navigate the changing landscape of high street and town centre commerce.


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Frequently Asked Questions

Clear answers to the most common questions about movement intelligence, retail expansion, and location analytics.

How does movement intelligence differ from traditional market research?
Traditional market research relies on surveys, demographics and historical reports. huq's movement intelligence uses real-world behavioural data to reveal where people go, how long they stay and how locations perform, giving teams a live picture of consumer activity.
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