Benchmark

UK Major Retail Centres – Week 19, 2025 Update: Shifting Trends and Insights from Location Analytics

Week 19 data reveals a modest weekly rise in footfall but overall year-on-year declines, while regional insights and location analytics highlight changing consumer behaviors.

Joe Capocci

Head of Growth @ huq

May 22, 2025

2 min read

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UK Major Retail Centres – Week 19, 2025 Update: Shifting Trends and Insights from Location Analytics

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The latest figures from The Benchmark Tracker show that UK shopping centres welcomed an overall average daily footfall of 31,200 during the week ending 18 May 2025. Although this represents a modest weekly increase compared to the previous week, long‐term data reveals a decline relative to the same week last year. Notably, visitors spent an average of 120 minutes per visit—a small weekly uptick and a marked improvement from the previous year—highlighting emerging trends in shopper engagement derived from advanced location analytics.

In regional breakdowns, English centres led with an average daily footfall of 33,300. Despite a gentle week-on-week increase, the long-term trend shows softened footfall levels compared to the previous year, even though dwell times of about 122 minutes remain steady and display gradual improvement over time. In contrast, Scotland’s retail hubs attracted an average of 21,200 visitors daily. Not only did Scotland observe a modest decline in weekly footfall, but shoppers there also clocked an impressive average visit duration of 133 minutes, reflecting robust engagement within centre environments.

Wales presents a more varied picture; while the region recorded an average of 14,700 daily visitors with a notable sharp increase over the past week, the average visit duration stands at just 46 minutes—indicating a slight recent drop and a significant annual contraction.

Industry expert Joe Capocci from Huq Industries commented on the figures: "The sharp increase in Welsh footfall, alongside robust engagement in both Scotland and England, mirrors recent industry trends involving major store expansions and long-term retailer commitments. This underscores evolving consumer behaviour in our market."

These insights underscore the importance of location analytics in understanding and responding to changing consumer habits across different UK regions, revealing a complex interplay of short-term adjustments and long-term trends in the retail landscape.

Media: For all media and press enquiries, please contact media@huq.io

About Huq Industries

Huq Industries is the leading provider of location intelligence across the UK, Europe, and the Middle East, specialising in delivering high-quality data insights on footfall, consumer behaviour, and retail performance. By leveraging advanced analytics and an expansive data network, Huq Industries enables retailers and analysts to understand and respond to market trends effectively, ensuring they are well-equipped to navigate the changing landscape of high street and town centre commerce.


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Frequently Asked Questions

Clear answers to the most common questions about movement intelligence, retail expansion, and location analytics.

How does movement intelligence differ from traditional market research?
Traditional market research relies on surveys, demographics and historical reports. huq's movement intelligence uses real-world behavioural data to reveal where people go, how long they stay and how locations perform, giving teams a live picture of consumer activity.
Can movement data help benchmark locations against competitors?
Yes. Compare stores, shopping centres, town centres or developments against competing locations using consistent metrics such as footfall, dwell time, catchment, visit frequency and commercial performance.
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huq refreshes behavioural intelligence daily, allowing organisations to monitor changes in visitor activity, market trends and location performance with near real-time visibility.
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huq provides extensive UK coverage with years of historical behavioural data and daily updates. Customers can analyse long-term trends, benchmark locations and monitor market changes with confidence.