Benchmark

UK Local Retail Centres – Week 19, 2025: Location Analytics Update

UK Local Retail Centres saw a gradual recovery in Week 19 with footfall up 3.1% weekly and a 0.8% annual rise, demonstrating robust location analytics and evolving location intelligence trends.

Joe Capocci

Head of Growth @ huq

May 22, 2025

2 min read

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UK Local Retail Centres – Week 19, 2025: Location Analytics Update

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The latest figures from The Benchmark provide an update on footfall and dwell time performance across UK Local Retail Centres for Week 19. Incorporating location analytics into performance reviews has become essential. Overall, centres recorded an average daily footfall of 14,900, marking a 3.1% week-on-week improvement and a modest year-on-year increase of 0.8%. This gradual upward trend indicates that visitor numbers continue to slowly strengthen across the retail landscape.

Regional Performance

Examining regional performance reveals some variation. In England, centres maintained an average of 14,900 daily visitors with a week-on-week lift of 3.3% and an annual increase of 1.1%, suggesting that recent visits are slightly stronger relative to historical performance. Meanwhile, in Scotland, the average daily footfall stands at 14,100. Although there is a 0.9% weekly gain, the centres have experienced a year-over-year decline, reflecting a retreat compared to previous years despite emerging short-term recovery. In Wales, the situation is somewhat different; centres attract an average of 11,800 daily visitors, but figures show a 2.2% decrease on a weekly basis while the year-on-year change remains nearly static at 0.1%. This stability over the longer term contrasts with the recent drop in visitor numbers.

Dwell Time Update

Dwell time data paints a complementary picture. Across the UK, the average visit now lasts 100 minutes, registering a modest 1% increase from the previous week and a 19% annual boost. Scottish centres lead with an average dwell time of 110 minutes, even though there has been some recent softening, while Welsh centres report the lowest average at 86 minutes with recent declines noted in the data.

Industry experts highlight that emerging location intelligence trends are beginning to shape footfall metrics. Recent investments underscore the importance of location intelligence in driving regional performance, and analysts observe that a focus on location intelligence may support ongoing retail recovery. Continued monitoring reveals that advances in location intelligence are influencing centre strategies.

Joe Capocci, a spokesperson for Huq Industries, stated, "The strongest footfall improvement in England, observed alongside new retail expansion plans as reported in recent industry news, reflects the evolving dynamics of our retail environment."

Media: For all media and press enquiries, please contact media@huq.io

About Huq Industries

Huq Industries is the leading provider of location intelligence across the UK, Europe, and the Middle East, specialising in delivering high-quality data insights on footfall, consumer behaviour, and retail performance. By leveraging advanced analytics and an expansive data network, Huq Industries enables retailers and analysts to understand and respond to market trends effectively, ensuring they are well-equipped to navigate the changing landscape of high street and town centre commerce.


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Frequently Asked Questions

Clear answers to the most common questions about movement intelligence, retail expansion, and location analytics.

How does movement intelligence differ from traditional market research?
Traditional market research relies on surveys, demographics and historical reports. huq's movement intelligence uses real-world behavioural data to reveal where people go, how long they stay and how locations perform, giving teams a live picture of consumer activity.
Can movement data help benchmark locations against competitors?
Yes. Compare stores, shopping centres, town centres or developments against competing locations using consistent metrics such as footfall, dwell time, catchment, visit frequency and commercial performance.
How often is movement data updated?
huq refreshes behavioural intelligence daily, allowing organisations to monitor changes in visitor activity, market trends and location performance with near real-time visibility.
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Retail, real estate, financial services, government, BIDs, investors and property owners all use huq to make smarter location, investment and regeneration decisions backed by behavioural evidence.
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huq provides extensive UK coverage with years of historical behavioural data and daily updates. Customers can analyse long-term trends, benchmark locations and monitor market changes with confidence.