Benchmark

UK High Streets & Town Centres – Week 38 Performance Update 2025: Location Analytics Insights

Latest UK High Streets & Town Centres data show modest weekly growth and a moderate year-on-year increase in footfall. Location analytics reveal steady footfall trends and overall robust visitor activity.

Joe Capocci

Head of Growth @ huq

October 2, 2025

2 min read

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UK High Streets & Town Centres – Week 38 Performance Update 2025: Location Analytics Insights

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The recently released data for UK High Streets and Town Centres, covering the period ending 28 September 2025, reflects a resilient performance in the face of an increasingly competitive retail landscape. National averages reveal a mean daily footfall of 34,700, underpinning a mix of modest weekly growth alongside a positive year-on-year comparison.

Regional breakdowns add nuance to the overall picture. In England, the story is one of steady improvement with an average of 35,500 visitors a day, indicating both week-to-week and annual increments in footfall. Scotland, while still recording positive annual trends with an average of 29,800, saw a small dip in weekly visitor numbers. Notably, Wales emerged as a bright spot with 19,000 daily visitors and a significant weekly leap, pointing to dynamic retail activity at its high streets and town centres.

Additional insights on visitor engagement were gleaned from dwell time data. Nationally, shoppers spent an average of 107 minutes per visit. England’s figures paralleled this trend while Wales exceeded it, recording an average visit duration of 113 minutes – a testament to the region’s engaging retail environments. In contrast, Scotland reported a lower average visit duration of 84 minutes, suggesting a temporary softening in customer engagement compared to previous periods.

Industry leaders, such as Joe Capocci of Huq Industries, emphasize the importance of these insights, particularly in Wales where the weekly rise in footfall is pronounced. Capocci commented, "The pronounced weekly rise in Wales is the most striking change in footfall this week, and it aligns with retail industry news that underscores the need for dynamic approaches in high street environments."

Overall, the data paints a picture of resilience and gradual growth, offering valuable insights for stakeholders aiming to navigate the evolving retail landscape on UK high streets and town centres in 2025.

Media: For all media and press enquiries, please contact media@huq.io

Day Part Visitation
Dwell Time Data
Footfall Data

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About Huq Industries

Huq Industries is the leading provider of location intelligence across the UK, Europe, and the Middle East, specialising in delivering high-quality data insights on footfall, consumer behaviour, and retail performance. By leveraging advanced analytics and an expansive data network, Huq Industries enables retailers and analysts to understand and respond to market trends effectively, ensuring they are well-equipped to navigate the changing landscape of high street and town centre commerce.


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Frequently Asked Questions

Clear answers to the most common questions about movement intelligence, retail expansion, and location analytics.

How does movement intelligence differ from traditional market research?
Traditional market research relies on surveys, demographics and historical reports. huq's movement intelligence uses real-world behavioural data to reveal where people go, how long they stay and how locations perform, giving teams a live picture of consumer activity.
Can movement data help benchmark locations against competitors?
Yes. Compare stores, shopping centres, town centres or developments against competing locations using consistent metrics such as footfall, dwell time, catchment, visit frequency and commercial performance.
How often is movement data updated?
huq refreshes behavioural intelligence daily, allowing organisations to monitor changes in visitor activity, market trends and location performance with near real-time visibility.
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Retail, real estate, financial services, government, BIDs, investors and property owners all use huq to make smarter location, investment and regeneration decisions backed by behavioural evidence.
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What markets and history are covered?
huq provides extensive UK coverage with years of historical behavioural data and daily updates. Customers can analyse long-term trends, benchmark locations and monitor market changes with confidence.