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Retail Parks Footfall Report: Week 2, 2025
In London, retail park dwell time has increased by year-on-year, while footfall in the South West has slowed.
January 23, 2025
2 min read
Table of contents
Recent data from Huq Industries reveals nuanced trends in footfall, dwell time, and visitation patterns across retail parks in the UK. As of the week ending January 19, 2025, there are subtle yet significant shifts in consumer behaviour across various regions.
Retail Parks Daily Footfall
Footfall Data Analysis
In London, the average visit dwell time in retail parks has increased by approximately 8% year-on-year, reflecting a growing preference for longer shopping trips. This trend is echoed in the East of England, where dwell time has seen a 10% increase compared to the previous year. These statistics are crucial for location intelligence analytics, providing insights into consumer preferences and behaviours.
Conversely, regions like the South West and Scotland have experienced a decrease in average daily footfall, with year-on-year declines. These figures suggest a varying degree of retail recovery and consumer confidence across the UK, important for footfall report analysis.
Location Intelligence Insights
The data also highlights regional differences in working weekday visitation shares. For instance, the West Midlands shows a notable increase of about 9% year-on-year, indicating a shift towards more weekday shopping in this area. This information is vital for location intelligence companies looking to optimise site selection and understand market dynamics.
Market Outlook
Based on the current trends and last year's data, the next four weeks are likely to see continued growth in dwell times in areas like London and the East of England. However, regions such as the South West and Scotland might not experience significant changes in footfall. This forecast is essential for retailers and commercial real-estate companies planning their strategies in the evolving UK retail market.
Overall, the insights provided by Huq Industries offer valuable intelligence for retailers and commercial real-estate companies looking to adapt to the evolving market dynamics in the UK's retail sector.
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Track consumer footfall and spend dynamics across your store network using huq data and compare to your own sales data. Gain insights into crucial questions such as 'are we out-performing the market', 'where our similar locations for new store growth', and 'how healthy is this retail centre'.
If you are interested in basing your location insights to actual consumer behaviour then please connect with our team.
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