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Major Retail Centres Footfall Report: Week 48, 2024

Weekly Wrap: UK Retail Footfall Insights: Week Ending January 4, 2025 Recent data from Huq Industries reveals insightful trends in footfall, dwell time, and visitation patterns across major retail centres in the UK. As of the week ending November 30, 2024, several regions have shown notable changes

Emily Riley

Content Marketing Manager @ huq

January 9, 2025

2 min read

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Major Retail Centres Footfall Report: Week 48, 2024

Recent data from Huq Industries reveals insightful trends in footfall, dwell time, and visitation patterns across major retail centres in the UK. As of the week ending November 30, 2024, several regions have shown notable changes in these metrics, reflecting the dynamic nature of consumer behaviour in different areas.

Major Retail Centres Daily Footfall

Major Retail Centres Footfall Report: Week 48, 2024

Footfall Data Analysis

In terms of footfall, the North East region experienced a significant increase, with a 9% rise compared to the same period last year. This suggests a robust recovery and growing consumer confidence in this area. Similarly, London also displayed a strong performance with a significant year-on-year increase in footfall, underscoring its appeal as a prime shopping destination.

Dwell Time Trends

Dwell time, which indicates the average duration visitors spend in retail centres, saw varied trends. The East Midlands reported a substantial increase in dwell time, with a 15.5% rise year-on-year, pointing to higher engagement levels at retail venues. Conversely, Wales observed a decrease in dwell time, reflecting perhaps a shift in shopping patterns or consumer preferences in the region.

Visitation Patterns

Visitation patterns also shifted, with London showing a slight increase in weekday visitation, suggesting a steady return to pre-pandemic shopping habits. However, Northern Ireland experienced a significant drop in weekday visitation, which might indicate changing work patterns or consumer preferences in the region.

Market Outlook

These trends provide valuable insights for retailers and commercial real-estate companies, helping them to better understand and adapt to the evolving market dynamics in the UK’s retail landscape. Based on the direction of the latest data and trends observed during the same period last year, we can anticipate continued growth in footfall in regions like the North East and London over the coming four weeks.

Day Part Visitation
Dwell Time Data
Footfall Data
Spending Power Data

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faq’s

Frequently Asked Questions

Clear answers to the most common questions about movement intelligence, retail expansion, and location analytics.

How does movement intelligence differ from traditional market research?
Traditional market research relies on surveys, demographics and historical reports. huq's movement intelligence uses real-world behavioural data to reveal where people go, how long they stay and how locations perform, giving teams a live picture of consumer activity.
Can movement data help benchmark locations against competitors?
Yes. Compare stores, shopping centres, town centres or developments against competing locations using consistent metrics such as footfall, dwell time, catchment, visit frequency and commercial performance.
How often is movement data updated?
huq refreshes behavioural intelligence daily, allowing organisations to monitor changes in visitor activity, market trends and location performance with near real-time visibility.
Which industries benefit from movement intelligence?
Retail, real estate, financial services, government, BIDs, investors and property owners all use huq to make smarter location, investment and regeneration decisions backed by behavioural evidence.
Can huq feed our models directly?
Yes. huq data is available through APIs, data exports and structured datasets, making it easy to integrate into internal dashboards, analytics platforms and quantitative research workflows.
What markets and history are covered?
huq provides extensive UK coverage with years of historical behavioural data and daily updates. Customers can analyse long-term trends, benchmark locations and monitor market changes with confidence.