Benchmark

Local Retail Centres Footfall Report: Week 51 2024

Weekly Wrap: UK Retail Footfall Insights: Week Ending January 4, 2025 Recent data from Huq Industries reveals nuanced trends in footfall, dwell time, and weekday visitation across various UK regions in local retail centres as of the week ending December 21, 2024. These subtle yet significant shifts

Emily Riley

Content Marketing Manager @ huq

January 9, 2025

2 min read

Social

Local Retail Centres Footfall Report: Week 51 2024

Recent data from Huq Industries reveals nuanced trends in footfall, dwell time, and weekday visitation across various UK regions in local retail centres as of the week ending December 21, 2024. These subtle yet significant shifts reflect the evolving consumer behaviour in these areas.

Local Retail Centres Daily Footfall

Local Retail Centres Footfall Report: Week 51 2024

Footfall Data Analysis

In terms of footfall, most regions have experienced a slight decrease compared to the previous week, with the South West showing the most significant drop. However, London stands out with a slight increase in footfall year on year, suggesting a resilient consumer base in the capital. This footfall report highlights the dynamic nature of consumer movements and the importance of monitoring these trends closely.

Dwell Time Insights

Dwell time, which indicates how long visitors stay within the centres, has seen an increase in several regions. Notably, the South East and Wales have reported substantial increases in average visit dwell time compared to the same period last year, highlighting a greater engagement level among shoppers. This aspect of footfall statistics provides valuable insights into consumer engagement and shopping behaviour.

Weekday Visitation Analysis

Weekday visitation shares, which measure the proportion of visits occurring during working weekdays, have remained relatively stable across most regions. This stability suggests a consistent pattern in how consumers are choosing to shop during the week, underlining the importance of location intelligence analytics in understanding market trends.

Market Outlook

Looking ahead, the direction of the latest data and trends from the same period last year suggest that footfall in local retail centres may continue to experience subtle shifts. Retailers and commercial real-estate companies should monitor these trends closely, utilising location intelligence data to adapt to the evolving market conditions. This forward-looking analysis is crucial for strategic planning and optimisation of retail operations.

Day Part Visitation
Dwell Time Data
Footfall Data
Spending Power Data

Social

Partner with huq

Track consumer footfall and spend dynamics across your store network using huq data and compare to your own sales data. Gain insights into crucial questions such as ‘are we out-performing the market’, ‘where our similar locations for new store growth’, and ‘how healthy is this retail centre’.

If you are interested in basing your location insights to actual consumer behaviour then please connect with our team.

faq’s

Frequently Asked Questions

Clear answers to the most common questions about movement intelligence, retail expansion, and location analytics.

How does movement intelligence differ from traditional market research?
Traditional market research relies on surveys, demographics and historical reports. huq's movement intelligence uses real-world behavioural data to reveal where people go, how long they stay and how locations perform, giving teams a live picture of consumer activity.
Can movement data help benchmark locations against competitors?
Yes. Compare stores, shopping centres, town centres or developments against competing locations using consistent metrics such as footfall, dwell time, catchment, visit frequency and commercial performance.
How often is movement data updated?
huq refreshes behavioural intelligence daily, allowing organisations to monitor changes in visitor activity, market trends and location performance with near real-time visibility.
Which industries benefit from movement intelligence?
Retail, real estate, financial services, government, BIDs, investors and property owners all use huq to make smarter location, investment and regeneration decisions backed by behavioural evidence.
Can huq feed our models directly?
Yes. huq data is available through APIs, data exports and structured datasets, making it easy to integrate into internal dashboards, analytics platforms and quantitative research workflows.
What markets and history are covered?
huq provides extensive UK coverage with years of historical behavioural data and daily updates. Customers can analyse long-term trends, benchmark locations and monitor market changes with confidence.