Benchmark

Local Retail Centres Footfall Report: Week 5, 2025

London sees a 0.5% YOY increase in footfall, while dwell time jumps to 113 minutes. East of England footfall declines YOY.

Emily Riley

Content Marketing Manager @ huq

February 13, 2025

1 min read

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Local Retail Centres Footfall Report: Week Week 5, 2025, 2025

London sees a 0.5% YOY increase in footfall, while dwell time jumps to 113 minutes. East of England footfall declines YOY.

Recent data from Huq Industries reveals nuanced trends in footfall, dwell time, and weekday visitation across various UK regions in local retail centres. As of the week ending February 9, 2025, London shows a slight increase in average daily footfall year-on-year by 0.5%, while the average visit dwell time in the region has seen a significant rise, now averaging 113 minutes per visit. This represents a substantial increase compared to the same period last year. In contrast, the East of England experienced a slight increase in footfall week-on-week but a notable decline year-on-year.

The average visit dwell time in this region also increased, reflecting a broader trend of longer stays at retail centres. The West Midlands and North East regions show similar patterns, with modest changes in footfall but significant increases in dwell time, indicating that while fewer people may be visiting, those who do are staying longer. This data underscores the evolving dynamics of retail visitation, with significant regional variations that could influence future business and planning strategies for retailers and commercial real estate companies.

Local Retail Centres Daily Footfall

Day Part Visitation
Dwell Time Data
Footfall Data

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faq’s

Frequently Asked Questions

Clear answers to the most common questions about movement intelligence, retail expansion, and location analytics.

How does movement intelligence differ from traditional market research?
Traditional market research relies on surveys, demographics and historical reports. huq's movement intelligence uses real-world behavioural data to reveal where people go, how long they stay and how locations perform, giving teams a live picture of consumer activity.
Can movement data help benchmark locations against competitors?
Yes. Compare stores, shopping centres, town centres or developments against competing locations using consistent metrics such as footfall, dwell time, catchment, visit frequency and commercial performance.
How often is movement data updated?
huq refreshes behavioural intelligence daily, allowing organisations to monitor changes in visitor activity, market trends and location performance with near real-time visibility.
Which industries benefit from movement intelligence?
Retail, real estate, financial services, government, BIDs, investors and property owners all use huq to make smarter location, investment and regeneration decisions backed by behavioural evidence.
Can huq feed our models directly?
Yes. huq data is available through APIs, data exports and structured datasets, making it easy to integrate into internal dashboards, analytics platforms and quantitative research workflows.
What markets and history are covered?
huq provides extensive UK coverage with years of historical behavioural data and daily updates. Customers can analyse long-term trends, benchmark locations and monitor market changes with confidence.