Retail site selection software

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United Kingdom

Retail site selection software for UK chains

One platform for finding gaps, checking candidate sites and reporting to the board: Explore map, White Space Analysis, Projects, exports and monthly reports.

The Huq platform: catchment zones around a location on a map, with store trend and performance cards

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Huq is retail site selection software that puts footfall, catchment, competitor and geo-spend data for any UK address into one platform. Use the Explore map to check a unit yourself, White Space Analysis to look for towns where your brand is missing, and Projects to manage a shortlist. Then export the evidence to Excel or share monthly PDF reports with property and finance teams.

A tour of Huq's retail site selection software

Huq platform overview video: a visitor heat map

The overview is a general tour, and for a software buyer that is useful: it shows the interface your team would work in every day. Watch how layers are switched on in the Explore map and where White Space Analysis and Projects sit. Those are the parts of a site selection workflow your property team would use most, so judge how easy they look.

  • Explore map layers: travel time, catchment, retail centres, brands and postcodes
  • White Space Analysis for finding gaps in your store network
  • Projects for managing a shortlist and reporting status

Trusted by 300+ organisations · Data across 35 markets

What is retail site selection software?

Retail site selection software brings the data a property team needs into one place: footfall, catchment, competitors, demographics and the retail centres around each site. Instead of commissioning a separate report for every unit, the team checks candidates themselves and saves consultancy time for the hardest decisions.

Many UK teams still piece this together from census-based models, landlord counts and agents' particulars. That works for a few sites a year. It doesn't scale to a rollout of dozens, and it can't show what has happened at a competitor's store in recent weeks.

Huq is built for commercial teams and analysts at the same time. Property managers use the Explore map and Projects. Analysts take CSV or Excel exports, or data feeds into Amazon S3 or Google Cloud Storage, into their own models. Huq has no API; feeds are how the data reaches technical teams.

What's in Huq's retail site selection software

01

Explore map

Draw any area or use layers for travel time, catchment, retail centres, brands and postcodes.

02

White Space Analysis

Look for UK towns and centres where your brand has no store yet.

03

Projects

Group candidate sites, track their status and report progress to stakeholders from one place.

04

Exports, reports and feeds

CSV or Excel exports, monthly PDF location reports, and Parquet or CSV data feeds.

What Huq's retail site selection software shows

Three screens cover the path from gap to signed lease.

White Space Analysis

01

White Space Analysis

Helps you spot UK areas where your brand has no store yet, as a starting point for the long list.

Explore map with layers

02

Explore map with layers

Check a candidate unit's footfall, catchment, nearby brands and retail centre type, with heat maps of visiting and passing traffic.

Projects for the shortlist

03

Projects for the shortlist

Keep every candidate in a Project folder with status tracking, then export the comparison to Excel for the property committee.

Retail site selection software covering every UK address

Huq covers any address in the UK: high streets, shopping centres, retail parks, competitors' stores and sites you haven't opened yet. No counters, sensors or cameras needed.

Huq manually validates more than 1,000 locations in each of its 35 markets twice a year, and data refreshes weekly.

How it works

Step 1

Tell us your locations

Add up to five addresses in the form. Your own stores, candidate sites or competitors.

Step 2

We run the analysis

Our team maps each location from observed visitor data.

Step 3

We walk you through it

A short call to take you through what the data shows and what it means for you.

Why UK chains choose Huq as their retail site selection software

  • Huq publishes its accuracy by country: an 18.7% median error in Great Britain against landlord-reported footfall.
  • JD Sports, a UK retailer, got 25% more precise catchment analysis and 18% lower new-store location risk.
  • Ripon BID saw footfall up 164% year on year.
  • Trusted by 300+ organisations across 35 markets, including the global insights, research and location intelligence teams at Nike, Adidas, JD Sports and Samsung.

huq's platform gave us valuable data to support a key decision on potential new sites.

Dan Brogden

National Sales Manager, Puccinos

Who it's for

01

Retail chains of any size

From five-store retailers planning their next site to global brands: choose locations, track store performance and benchmark against competitors.

02

Retail property owners

Show centre performance, support leasing and get the tenant mix right, for landlords, asset managers and brokers.

03

Investors and private equity

Check how retail brands and assets actually perform before you buy, and monitor them after.

Everything Huq measures, in one platform

  • Footfall: by week, month and year, with totals, average daily footfall, trends, period-on-period change, and visiting vs passing traffic.
  • Residents and visitors.
  • Catchment and travel time: catchment by postcodes, plus drive-time and travel-time analysis.
  • Demographics and profiling: age, gender and purchasing power.
  • Behaviour: visit frequency, dwell time, time of day and dayparts, cross-visitation between up to 10 location pairs, and international visitation for tourism.
  • Footfall density and transportation mode.
  • Places, brands and industries: points of interest, brand locations and brand analysis, industry performance, shopping centre and retail centre types.
  • Geo-spend: spend by volume and category at any UK location, via Experian.
  • Tools: the Explore map (draw any area or use layers for travel time, catchment, shopping centres, retail centres, brand locations, industries and postcodes), White Space Analysis, and Projects for monitoring many locations and reporting to stakeholders.
  • Delivery: the platform, CSV or Excel exports, monthly PDF location reports, and data feeds as Parquet and CSV files into Amazon S3 or Google Cloud Storage buckets.
  • Cadence: data refreshes weekly.

Frequently asked questions

What should retail site selection software include?

At minimum: footfall at any address, catchment and travel time, competitor and brand locations, and a way to manage a shortlist. Huq adds White Space Analysis, Projects for tracking many sites, demographics and geo-spend for UK locations, plus exports and monthly PDF reports.

Is Huq a consultancy or software?

Huq is a software platform. Your team uses the Explore map, White Space Analysis and Projects directly. Analysts can pull CSV or Excel exports, or receive Parquet and CSV data feeds into Amazon S3 or Google Cloud Storage. Huq does not offer an API.

Can non-analysts use the software?

Yes. Huq is designed to be straightforward enough for property and commercial teams, with the Explore map for quick checks and Projects for tracking sites, while analysts get the depth they need through exports and data feeds.

How often is the data updated?

Huq data refreshes weekly, so site checks reflect recent trading rather than an annual model. Every location also gets a monthly PDF report with footfall, benchmarks, catchment, dayparts and dwell time.

What UK coverage does Huq have?

Huq covers any address in the UK, including high streets, shopping centres, retail parks and sites not yet built, with no sensors needed. Its published accuracy is an 18.7% median error in Great Britain against landlord-reported footfall, and the full validation report is available to download.

Can I try the software with my own sites?

Yes. Use the form to tell us which stores or candidate sites you want to look at, and Huq will run a free analysis of footfall and catchment for them. It's a quick way to test the data on locations you already know.

Questions? Talk to us

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About Huq

Huq is a location intelligence company. We turn anonymised mobile location data into footfall, catchment and visitor insight for any place, so retailers, property owners and local authorities can make decisions on evidence.

More about Huq
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