Most teams searching for a Placer alternative have locations in the UK, Europe or the Middle East and need a panel that actually reaches them. Huq measures real visits across 22 markets. Enter an address and see what a site does.



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Expansion plans stall the moment the evidence stops at a border and someone has to argue by analogy instead. Teams looking at Placer alternatives are usually already mid rollout. Huq measures visits across 22 markets, from the UK and Ireland through Europe to the Middle East and the USA.
01
The countries on your opening plan are already measured. Enter an address in any of 22 markets and the history is there today, not on a roadmap.
02
Assuming a London site will behave like a Chicago one is how expansion capital gets burned. Anyone weighing Huq against Placer is usually about to commit somewhere new, so measure the actual street first.
03
Anonymised, aggregated, and processed in line with GDPR and local privacy regulations. A privacy review is where international rollouts stall, so the answer is ready before the question is put.
Anonymised, aggregated, and processed in line with GDPR and local privacy regulations. A privacy review is where international rollouts stall, so the answer is ready before the question is put.
01
A high street in Madrid, a retail park outside Dublin, a mall in Dubai. If it sits inside the 22 markets Huq covers, it can be measured today.
02
Real visits are counted from a single large, anonymised mobility panel spanning all 22 markets, so an unfamiliar country reads like your home one.
03
Visit counts, peak hours and seasonality with years of history behind them, so a new market is sized on what happened, not on a projection.
04
Where visitors travel from, how far they come and where else they go, which is how you separate a genuine catchment from a passing trade location.
05
Export the evidence and set overseas sites beside domestic ones in one table, so the board reads a single set of numbers instead of two.
01. Movement
How many people and where they travel From.
02. People
Age, gender and Income of who show up.
03. People
How long they stay and how often they return
04. Value
Spend at location and by category, via experience
05. Rhythm
When Footfall happened, by hour and weekday.
06. Context
Any area against your network and rivals.
Australia, Belgium, France, Germany, UK, Ireland, Italy, Japan, Mexico, Morocco, Netherlands, Poland, Portugal, Qatar, Saudi, South Korea, Spain, Switzerland, UAE, USA
Visualize high-density pedestrian flow across city grids. Identify peak hours and habitual paths with 5-meter accuracy.
Access movement, demographic, spend, and contextual datasets through a single, unified view built for location intelligence.
A workflow management tool that enables you to track retail expansion, portfolio, and area monitoring processes.
Name a city you are considering and we will pull the footfall picture live on the call. If you already run Placer across a US estate, bring one of those sites too and look at both together.

More than 300 organisations use Huq, from retailers opening their first units overseas to landlords and public bodies who need one evidence standard in every country they operate in.
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"huq's data has been a game-changer for us. The insights into footfall and visitor behaviour have given us the clarity we needed to optimise our retail strategy and make informed decisions."

Tom Haydney
UK Marketing & Product Manager
Kawai
huq’s mobility data helps us to make better investment decisions and allows us to appropriately manage risk on behalf of our investor clients.
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Jonathan Bayfield
Head of UK Real Estate Research
Aviva Investors
huq’s platform gave us valuable data to support a key decision on potential new sites.

Dan Brogden
National Sales Manager
Puccinos
What comes up once location tooling stops at a border.