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Learn how customers Local Government, Retail & Real-estate succeed with Huq’s place monitoring platform.
Huq's place monitoring platform helps us make smarter, evidence-led decisions
Lesley Crisp,
Principal Economic Development Officer
How Councils Drive Investment, Secure Funds, and Demonstrate Impact
Discover how Huq has empowered over 100 councils in driving funding applications, investments, and providing robust evidence of impact.…
Leveraging Mobility Data: Optimising Real Estate Strategy and Operations
development, risk assessment, and regulatory compliance. By utilising comprehensive mobility data, real estate professionals can make…
Leveraging Mobility and Location Data for Funding Validation in UK Government: A Comprehensive Report
Discover how mobility and location data can validate spending decisions and funding allocation in UK government entities. This…
Unleashing the Power of Mobility Data: The Definitive Guide for 2023
A guide built to help government professionals elevate their data-driven decision-making with the ultimate guide to mobility data and…
How Aviva Investors Leveraged Mobility Data to Gain a Competitive Edge
Tap into the power of real-time location data, enabling unprecedented understanding of movement and behaviours across international borders…
How Aviva Investors Leveraged Mobility Data to Gain a Competitive Edge
Tap into the power of real-time location data, enabling unprecedented understanding of movement and behaviours across international borders…
Lesley Crisp, Principal Economic Development Officer -
Huq's place monitoring platform helps us make smarter, evidence-led decisions. My team is using its insights to set targets and monitor change – and we no longer need to pester pedestrians to answer surveys!
Lesley Crisp, Principal Economic Development Officer -
Huq's place monitoring platform helps us make smarter, evidence-led decisions. My team is using its insights to set targets and monitor change – and we no longer need to pester pedestrians to answer surveys!
How Councils Drive Investment, Secure Funds, and Demonstrate Impact
How Councils Drive Investment, Secure Funds, and Demonstrate Impact
Over the last 5 years, more and more councils have begun relying on data-driven insights for accurate project planning, performance monitoring, and impact evaluation. Huq successfully supports 100+ councils in driving funding applications, investments, and providing robust evidence of their impact.
Hertsmere Borough Council
- Successfully secured Welcome Back Fund (WBF) and Shared Prosperity Fund (UKSPF)
- Identify the impact of Sky Studio’s relocation on the local economy
- Ongoing Market Day, Day time economy and Night time economy monitoring
Experience the power of Huq’s data with Lesley Crisp, Principal Economic Development Officer
Dacorum Borough Council
- Assessed the Impact of Welcome Back Fund (WBF)/ European Redevelopment Fund (ERDF) Funding
- Leveraged data to attract investments, generate employment, and measure tourism impact
- Conducted comprehensive analysis on pandemic recovery, place usage, market days and visitor patterns
Explore the breadth of Huq’s data in this Interview with Fraser Wilcox, Economic Development Officer
Lesley Crisp, Principal Economic Development Officer -
Huq's place monitoring platform helps us make smarter, evidence-led decisions. My team is using its insights to set targets and monitor change – and we no longer need to pester pedestrians to answer surveys!
Lesley Crisp, Principal Economic Development Officer -
Huq's place monitoring platform helps us make smarter, evidence-led decisions. My team is using its insights to set targets and monitor change – and we no longer need to pester pedestrians to answer surveys!
Leveraging Mobility Data: Optimising Real Estate Strategy and Operations
Leveraging Mobility Data
Optimising Real Estate Strategy and Operations
In today’s competitive real estate market, strategically-focused professionals need to make data-driven decisions to stay ahead of the curve.
In this report, we will explore how mobility data can address pain points related to:
- Site selection
- Market analysis
- Traffic & transport planning
- Infrastructure development
- Risk assessment
- Regulatory compliance
Jonathan Bayfield, Head of Real-estate Research (UK) -
Huq's measurement insights help us to make better investment decisions and allows us to appropriately manage risk on behalf of our investor clients.
Jonathan Bayfield, Head of Real-estate Research (UK) -
Huq's measurement insights help us to make better investment decisions and allows us to appropriately manage risk on behalf of our investor clients.
Leveraging Mobility and Location Data for Funding Validation in UK Government: A Comprehensive Report
Leveraging Mobility and Location Data
Funding Validation in UK Government: A Comprehensive Report
In the realm of funding and investments, proving impact is paramount. Councils face the dual challenge of satisfying investors and constituents, securing re-election, and attracting more funding.
This Guide:
- Explores prevailing pain points in actionable data
- Illuminates the transformative value of leveraging mobility and location intelligence
- Equips you with a checklist of essential data to substantiate funding success
- Explores key considerations for reliable data
Lesley Crisp, Principal Economic Development Officer -
Huq's place monitoring platform helps us make smarter, evidence-led decisions. My team is using its insights to set targets and monitor change – and we no longer need to pester pedestrians to answer surveys!
Lesley Crisp, Principal Economic Development Officer -
Huq's place monitoring platform helps us make smarter, evidence-led decisions. My team is using its insights to set targets and monitor change – and we no longer need to pester pedestrians to answer surveys!
Unleashing the Power of Mobility Data: The Definitive Guide for 2023
Power of Mobility Data
Unleashing the Power of Mobility Data: The Definitive Guide for 2023
In this comprehensive guide, we delve into the world of mobility and footfall data, to assess its importance and applications by:
- Exploring how big tech companies are leading the way in leveraging mobility data and learn about its collection and sources
- Discovering how an organisation can harness mobility data to enhance decision-making
- Finding answers to common mobility data questions from experts
- Discussing the transformation of traditional footfall data into high-tech mobility insights
- Providing valuable tips on interpreting mobility data and uncover game-changing insights
Lesley Crisp, Principal Economic Development Officer -
Huq's place monitoring platform helps us make smarter, evidence-led decisions. My team is using its insights to set targets and monitor change – and we no longer need to pester pedestrians to answer surveys!
Lesley Crisp, Principal Economic Development Officer -
Huq's place monitoring platform helps us make smarter, evidence-led decisions. My team is using its insights to set targets and monitor change – and we no longer need to pester pedestrians to answer surveys!
How Aviva Investors Leveraged Mobility Data to Gain a Competitive Edge
Power of Mobility Data
How Aviva Investors leveraged mobility data to gain a competitive edge
Real time location data is the key to international coverage monitoring. Using high frequency mobility data we are able to understand movement and behaviours with unprecedented reliability and granularity.
Huq’s accurate and actionable insights enable real estate professionals and investors to monitor and analyse assets performance across international locations, instantly.
Unlock the case study to explore how Huq helped Aviva Investors achieved remarkable results:
- Monitoring 3 continents and 16 major cities
- Analysing 16+ asset types, including hotels, shopping centres, retail destinations, airports, and more
- Conducting pre vs. post-pandemic analysis
- Enhancing risk management strategies
- Facilitating international benchmarking
- Conduct comprehensive asset comparison
Jonathan Bayfield, Head of Real-estate Research (UK) -
Huq's measurement insights help us to make better investment decisions and allows us to appropriately manage risk on behalf of our investor clients.
Jonathan Bayfield, Head of Real-estate Research (UK) -
Huq's measurement insights help us to make better investment decisions and allows us to appropriately manage risk on behalf of our investor clients.
Mobile Data Aggregators
Mobile Data Aggregators
6 Pitfalls of Relying on Mobility Data Collected from Mobile Aggregators
Following recent revelations, Mobile Aggregator platforms selling outdated data disguised as fresh insights raised serious concerns about the impact that false data had on strategic decisions. We decided to do a deep dive as to why you should or should not rely on mobile aggregator platforms for your footfall and mobility data needs. Are you taking unnecessary risks with your business strategies?
In our in-depth report, we delve deep into the pros and cons of relying on mobile aggregator platforms for footfall and mobility data.
Pitfalls:
- Lack of Quality Control
- Poor Quality Data
- Unreliable Metrics
- Lack of Data Credibility
- Lack of Support
Jonathan Bayfield, Head of Real-estate Research (UK) -
Huq's measurement insights help us to make better investment decisions and allows us to appropriately manage risk on behalf of our investor clients.
Jonathan Bayfield, Head of Real-estate Research (UK) -
Huq's measurement insights help us to make better investment decisions and allows us to appropriately manage risk on behalf of our investor clients.
How Aviva Investors Leveraged Mobility Data to Gain a Competitive Edge
Power of Mobility Data
How Aviva Investors leveraged mobility data to gain a competitive edge
Real time location data is the key to international coverage monitoring. Using high frequency mobility data we are able to understand movement and behaviours with unprecedented reliability and granularity.
Huq’s accurate and actionable insights enable real estate professionals and investors to monitor and analyse assets performance across international locations, instantly.
Unlock the case study to explore how Huq helped Aviva Investors achieved remarkable results:
- Monitoring 3 continents and 16 major cities
- Analysing 16+ asset types, including hotels, shopping centres, retail destinations, airports, and more
- Conducting pre vs. post-pandemic analysis
- Enhancing risk management strategies
- Facilitating international benchmarking
- Conduct comprehensive asset comparison
Jonathan Bayfield, Head of Real-estate Research (UK) -
Huq's measurement insights help us to make better investment decisions and allows us to appropriately manage risk on behalf of our investor clients.
Jonathan Bayfield, Head of Real-estate Research (UK) -
Huq's measurement insights help us to make better investment decisions and allows us to appropriately manage risk on behalf of our investor clients.
Mobile Network Data
Mobile Network Data
The Limitations of Mobility Data Collected from Mobile Data Providers
Are you relying on mobile data providers for footfall data? While they promise fast access and cost-efficiency, it’s crucial to be aware of the limitations that can lead to missed opportunities.
In this report, we explore why relying solely on mobile data providers’ footfall data can result in inaccurate and unusable results, ultimately leading to misguided strategic decisions.
Pitfalls:
- Lack of Quality Control
- Poor Quality Data
- Unreliable Metrics
- Lack of Data Credibility
- Lack of Support
Jonathan Bayfield, Head of Real-estate Research (UK) -
Huq's measurement insights help us to make better investment decisions and allows us to appropriately manage risk on behalf of our investor clients.
Jonathan Bayfield, Head of Real-estate Research (UK) -
Huq's measurement insights help us to make better investment decisions and allows us to appropriately manage risk on behalf of our investor clients.
Thermal and Visual Counting
Thermal and Visual Counting
The Limitations of Thermal and Visual Counting Devices
In today’s data-driven world, businesses need accurate insights for informed strategic decisions. Thermal and visual counting devices have become popular for gathering customer data, but it’s important to recognize their limitations.
This report explores the key pros of these devices and 7 reasons why relying solely on these devices can result in inaccurate or unusable results, potentially leading to misguided strategic decisions.
Pitfalls:
- Two-dimensional Data
- Lack of Historical Data
- Limited Coverage
- Demographic Limitations
- Double Counting
- High Launch Costs
- Lacks the Ability to Provide Benchmarking
Jonathan Bayfield, Head of Real-estate Research (UK) -
Huq's measurement insights help us to make better investment decisions and allows us to appropriately manage risk on behalf of our investor clients.
Jonathan Bayfield, Head of Real-estate Research (UK) -
Huq's measurement insights help us to make better investment decisions and allows us to appropriately manage risk on behalf of our investor clients.
